Leading pub group continue making a difference
Reaching the summit of Ben Nevis as part of Admiral Taverns ‘Make a Difference’ challenge is just the starting point for some of the team at the leading pub group. With more training afoot they will continue their mission to raise money for the mental health charity MIND.
Nearly 50 members of the Admiral team including directors, business development managers, head office support staff and friends and family took part in the Ben Nevis climb at the weekend, scaling a total of 1,344 metres and raising close to £15,000 for the charity.
Gail Taylor, commercial executive who also took part in the climb said: “There was a huge sense of achievement for everyone who took part – at times the conditions were really tough, we had all four seasons in as many hours. It was amazing to see how colleagues who may not see much of each other day to day supported, encouraged and motivated each other to brave the elements and reach our goal.”
Kevin Georgel, CEO at Admiral, said: “I am extremely proud of the team who took part in the Ben Nevis climb. We have far exceeded our target and are very grateful to the generosity of our sponsors.
“The charity MIND is one which is very close to us as our industry colleague, Christian Smith tragically lost his life last year whilst raising money for MIND and we are proud to be able to continue raising money for the charity in his memory,” he added.
Next month (June) four teams of four will be continuing with the challenge by entering- a triathlon race which will see them hopefully conquer Ben Nevis again , cycle 25 miles to Lochaber, before taking to Loch Lochy and canoeing a three kilometre course, and finally biking it back to the foot of Ben Nevis.
Admiral Taverns involvement in the charity challenges is in aid of a year-long campaign called the Admiral Make a Difference Challenge, encouraging the pub group’s staff to raise money for good causes through active pursuits.
To donate to the Challenge please visit the Admiral Taverns Just Giving website.