SIBA named as ‘Official Partner’ of Craft Beer Rising London
The Society of Independent Brewers (SIBA), has today been named as the Official Partner of the Craft Beer Rising beer festival in London.
The highly successful craft beer festival is now in its third year and has partnered with trade organisation SIBA, who represent Britain’s independent craft brewers, to deliver another fantastic event in the Old Truman Brewery on Brick Lane, London.
The event (also known simply as CBR London 2016) showcases the very best of British brewing across all formats, including traditional cask beer from independent breweries, new craft keg beers, bottles and cans in a variety of styles, strengths and flavours – highlighting the diversity of British brewing in 2016.
As part of the partnership SIBA will be contributing to the festival programme, website and social media, as well as working alongside the festival organisers to offer additional benefits to the SIBA member breweries showcasing their beers at the event.
Mike Benner, SIBA’s Managing Director had this to say on the partnership,
“SIBA is very excited to be the Official Partner of CBR London 2016. Our view of where British beer is headed is perfectly aligned, with both SIBA and CBR showing a commitment to showcasing and promoting the very best in British brewing regardless of format. Whether it’s in a bottle, a can, cask or keg, we believe there is some of the best beer in the world being brewed in the UK right now.”
SIBA has 850 brewery members, some of which will be exhibiting their beers at the festival on their own brewery bars. As well as this SIBA will also have their own stand open exclusively for trade day on the afternoon of the 26th February and are welcoming brewers to find out how they can get involved with the organisation.
“Our relationship with SIBA is very important, both organisations have a very similar ethos and working together seemed like a very natural fit. We look forward to putting the best of British brewing in the hands of the 6000 curious consumer.”
Daniel Rowntree, Founder and Director of CBR London 2016.
As well as 131 fantastic stands of craft beer the event also features, a stand alone cider room called ‘Lost in Cyder Space’ with a further 25 producers as well as eight street food vendors and a full DJ schedule to keep attendees entertained throughout the sessions, though with hundreds of exclusive brews on offer, the focus is always going to be the beer at CBR.
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For further information please contact:
SIBA:
Neil Walker, SIBA PR & Marketing Manager
Neil.walker@siba.co.uk
07493 883273
CBR London 2016:
Daniel Rowntree, Founder and Director
daniel@getelastic.co.uk
07702 782 670
