Californian dream as Aaron appointed Purity’s new brewery manager
Aaron Taubman has swapped the Golden State of California for leafy Warwickshire to become the new Brewery Manager at Purity Brewing Co.
Aaron Taubman has swapped the Golden State of California for leafy Warwickshire to become the new Brewery Manager at Purity Brewing Co.
The 39-year-old has considerable experience working in the brewing trade, which includes head of Brewing Quality for Miller Coors in California for the past six years. Prior to that he was Head Brewer at the Millstream Brewery in Iowa.
In addition to Aaron’s practical experience, he also has a Diploma in Brewing from the Institute of Brewing and Distilling, as well as a Degree in Bio-chemistry from the University of Iowa.
Aaron, who’ll be working closely with Purity’s French Director of Brewing, Flo Vialan, said: “I was looking for a job in the area as my wife had a permanent position lined up with the British Geological Survey. We found the job advert on the SIBA website and the interview was done via Skype.
“I didn’t see the brewery until my first day on the job, which was the day after I arrived in the country, but I really couldn’t wait to get to work and start brewing in the UK. Everything in the US is kegged beer or bottles or cans, so I’m very excited to produce cask conditioned beer.
“I believe Purity is the best in the field in terms of its focus on quality, so it’s an honour to be joining the team. With the development of the new brewery, this is the perfect time for me to join and I am excited to be part of the ongoing development of the Purity brand.
“As for the British weather – let’s just say it’s different to what I’m used to in California!”
Purity’s Managing Director, Paul Halsey, added: “Purity is an ambitious company. We are aiming to grow our off-trade and extend our reach to parts of the country in which we don’t currently have a presence, increasing our number of stockists and ensuring more people are able to enjoy our quality products. Aaron will be a considerable asset to the team and we look forward to teaching him about proper sports, such as rugby, cricket and football.”
The arrival of Aaron follows the recent appointment of Darryl Hinksman as Head of Brand. These two appointments are crucial to Purity as it prepares to open a new brewhouse at its site near Alcester. The new facility will soon enable the brewer to produce up to 140,000 pints of beer every week, a 150% increase in brewing capacity. The installation of the Braukon manufactured semi-automated brewing system, which was imported from Germany, began in early April and it is due to become fully operational in late summer.
