Robinsons Visitors Centre – Visitengland’s Gold Standard
Robinsons Visitors Centre has been named one of just eleven attractions across England to receive a ‘Gold’ accolade for outstanding quality as part of VisitEngland’s Visitors Attraction Quality Scheme.
VisitEngland presented accolades to just fifty seven attractions across the country including the Welcome accolade, Hidden Gem, Best Told Story, Quality Café and the Gold accolade for top-scoring attractions; of which Robinsons Visitors Centre was amongst the highest scores.
James Berresford, Chief Executive of VisitEngland said: “Our attractions are some of our great assets, creating appeal for visitors at home and from abroad. These accolades recognise the wonderful and innovative ways attractions in England are going above and beyond the call of duty to ensure people enjoy their visit, from a friendly and warm welcome, to high-quality food and drink on offer, or capturing the imagination with creative experiences. Our latest round of accolades continues to reflect the wide variety of attractions on offer in England and provide more reasons for Brits to take a day trip or short break this half term.”
This latest recognition from VisitEngland continues what has been a ‘Gold’ run for Robinsons Visitors Centre who were recently named the best ‘Small Visitors Attraction 2014’ at the annual Marketing Cheshire awards and are also shortlisted for the forthcoming national VisitEngland Awards for Excellence in 2015.
William Robinson, Managing Director (Pubs Division) said: “We couldn’t be prouder to represent Stockport and the North West as one of only a handful of attractions to receive this recognition from VisitEngland. Since opening in March 2013, we’ve had the pleasure of sharing our beers, history and unique story with thousands of families, businesses and beer enthusiasts from across the world. The Gold award is the continued confirmation of our dedication to providing an
excellent customer experience within a truly unique setting.”
Minister for Tourism, Helen Grant MP said: “England has a huge number of world-class attractions to be enjoyed as part of a day trip, short weekend break or longer family holiday. This is a great way to showcase attractions going the extra mile to deliver a high-quality and unique visitor experience. Many congratulations to all those receiving the latest accolades.”
Robinsons Visitors Centre opened its doors at the end of March 2013 in honour of the brewery’s 175th birthday. Over the last 12 months, the Apsley Street attraction has welcomed over forty thousand visitors from across the world, accommodated over three thousand conferences from local businesses, and hosted over one hundred bespoke events at its unique venue.
To cope with the phenomenal demand for its facilities, from both consumers and businesses alike, Robinsons’ launched an additional conference suite called ‘The Frederic’s Room’ in March 2014 and increased the attractions opening hours to 7 days a week.
Focused on training excellence, Robinsons have also recently announced that their Visitors Centre will host a series of forthcoming free training courses to local publicans, existing hospitality staff and anyone looking to enter the hospitality industry.
For tours, bookings, conferencing and enquiries please contact events@frederic-robinson.co.uk or call 0161 612 4100. To keep up to date with upcoming events at the Visitors Centre visit: www.robinsonsvisitorscentre.co.uk or follow them on Facebook: www.facebook.com/visitrobinsonsbrewery
