Account Manager

£38000
Full-time
Signature Brew Ltd
Signature Brew

At Signature Brew we make award-winning beer in our North East London HQ, a state-of-the-art brewery by day, legendary live music venue by night. 

We formed back in 2011 during the craft beer revolution, and since then we’ve collaborated with more musicians than any other brewery on the planet.

In an age where time comes at a premium, every moment counts, but none more than those spent enjoying great music in good company. We exist to ensure these times are never compromised; from the moment the first beer hits to the moment the beat drops.

We are looking for an East London Account Manager to help create a step change in our presence within the On-Trade by making Signature Brew Beers available in even more great outlets. 

Reporting to the National Sales Manager, the Business Development Manager will be tasked with winning great new stockists for our beers with a focus on the independent free trade, whilst delivering the best customer service, and supporting all customers to help grow Signature Brew sales.

 

How We Do It

  • Be seen as a highly credible and knowledgeable person to know in the On-Trade.
  • Demonstrate that they are seen as a “do it now” person by their influential contacts and possess great knowledge of the brand
  • Live and breathe the East London beer scene
  • Engage key consumers through innovative activation in tune with the customers needs

 

Communication

  • On-Trade know-how and Signature Brew culture transferred to our customers.
  • Permanent teamwork with the London team and communication with your manager.
  • Develop key industry relationships that drive and lead to brand building initiatives.

 

Territory Management

  • Protect existing accounts and gain new On Trade accounts on your patch
  • Permanent data analysis of the territory and account specific business to find new opportunities to drive distribution and rate of sale.
  • Regular and continuous calls into all On Trade accounts by logical route planning.
  • Set volume goals with each account, and agree the brand support that delivers against the objectives.
  • Able to perform brewery tours and carry out beer training to ensure brand understanding, perfect serve and a high level of bar team engagement. 

 

On-Trade Marketing

  • Brand execution: Proactively search for opportunities to implement creative and impactful consumer facing events that drive Signature Brew awareness.
  • Bring the On-Trade marketing strategy to life in outlets.
  • Maintain and utilise tools appropriately to drive growth. 
  • Ensure that all marketing tools are used in the right accounts according to On-Trade guidelines.
  • Engage and differentiate the brand through innovative support that adds value to customers and drinkers alike 

 

Who We’re Looking For

  • Outstanding local market knowledge, contacts, and experience in the scene 
  • Good communication skills, able to manage and cultivate good relationships.
  • Business and scene savvy, committed, passionate and able to live a late night lifestyle.
  • Solution oriented and ‘Do-it-now’ attitude
  • Strong Personality; Presence, Strong Work Ethic, Style, Persistent, Reliable, Self-Aware, Sociable, Flexible, Self-motivated, and Ambitious.
  • Able to manage time and workload effectively. 
  • A passion for great beer and awesome music. 

 

Please apply below and include a cover letter. 

 

Signature Brew is a London Living Wage Employer. Salary for this role will be based on experience.

 

The salary banding for this role is £30k – £38k + bonus

Deadline – 18th October 2024

 

tom@signaturebrew.co.uk

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